Market research and lead generation in Algeria

 

Algeria is situated in North Africa and it is considered as an upper middle income country, making it a valuable market for foreign firms who want to market their products and services in Africa.

Together with our local partners we offer, market research, digital marketing, print/display ads, TV, Radio and outdoor marketing services in Algeria

Though traditional form of advertisement is more common in Algeria, the number of internet users is rapidly increasing. However, caution should be taken when advertising online. It will largely depend on the demographics of the target population you want to reach and the type of product or service you want to promote.

Algeria Profile

  • Name: The People’s Republic of Algeria
  • Population:8million (July 2014 est)
  • Age structure:
  • 0-14 years: 4% (male 5,641,148/female 5,378,207)
    15-24 years: 17.4% (male 3,451,069/female 3,291,166)
    25-54 years: 42.8% (male 8,398,770/female 8,209,634)
    55-64 years: 6.2% (male 1,230,865/female 1,186,832)
    65 years and over: 5.2% (male 931,769/female 1,094,262) (2014 est.)
  • GDP (PPP) : $284.7 billion (2013 est.
  • GDP Per Capita (PPP): $7,500 (2013 est.)
  • Real Growth rate: 2.9 % (2013 est.)
  • Income category: upper middle income
  • Ease of doing business rank 2015: 154 out of 189
  • Religion: Islam
  • Literacy rate: 72.6%
  • Internet users: 6,669,927,  June 2014
  • Internet penetration rate: 2 %
  • Mobile users:6 million with 25 million subscribers (2012 est.)
  • Mobile penetration rate: 33 million, 102.11% in 2013
  • Social media, Facebook users 4,111,320(Dec 2012 est.)
  • Languages: Arabic (official), Berber, French (lingua franca)
  • Internet domain: .dz
  • Dialing code: +213
  • Currency: Algerian dinar (DZD) 1 USD = 93.1345 DZD (Feb. 2015)

Top 10 Algerian websites                                                

  • Google.dz
  • Ouedkniss.com
  • Elheddaf.com
  • Kooora.com
  • Elkhabar.com
  • Ennaharonline.com
  • Startimes.com
  • Djelfa.info
  • Elbilad.net
  • Tsa-algerie.com

Top 10 websites in Algeria

  1. Facebook.com
  2. Youtube.com
  3. Google.dz
  4. Google.com
  5. Yahoo.com
  6. Google.fr
  7. Ask.com
  8. Ouedkniss.com
  9. Adcash.com
  10. Alibaba.com

Top 5 Newspapers

  1. Echourouk
  2. Ennahar
  3. El Khabar
  4. Quotidien d’Oran
  5. Liberté

Top 5 TV stations

  1. Enterprise Nationale de Television (ENTV)
  2. Echourouk TV
  3. Ennahar TV
  4. BRTV
  5. Beur TV

Top 5 Radio Stations

  1. Channel 1
  2. Channel 2
  3. Channel 3.
  4. El Bhadja Radio Station
  5. Radio Annaba

Top 5 magazines

  1. Joradp.dz
  2. Lesoirdalgerie.com
  3. Quotidien-oran.com
  4. Echouroukonline.com
  5. Algeria-watch.de

All information on this page was collected on February 2015 and they are subject to change at any time. We update this information once every year.

Source: cia.gov, internetworldstats.com, alexa.com and other offline sources