Market research and lead generation in Ghana

The Republic of Ghana is known for its resources and stable political situation.It has a very dynamic economy and friendliness to new businesses making it one of the top destination for foreign investors in Sub-Sahara Africa.

Traditional advertising especially outdoor advertisement is still the norm in Ghana.However, the increasing use of the internet is  pushing companies to consider digital marketing to be able to measure their performance and ROI.

A54 Marketing Group, offers Market research, digital marketing, TV,Radio and Newspaper advertisement services in Ghana.

  • Name: Republic of Ghana
  • Population: 25.7 million (July 2014 est.)
  • Age structure:
    0-14 years: 38.6% (male 4,988,823/female 4,943,451)
    15-24 years: 18.7% (male 2,403,526/female 2,426,076)
    25-54 years: 33.8% (male 4,228,326/female 4,480,090)
    55-64 years: 4.8% (male 599,510/female 633,688)
    65 years and over: 4.1% (male 489,566/female 565,052) (2014 est.)
  • GDP (PPP) : $90.41 billion (2013 est.)
  • GDP Per Capita (PPP): $3,500 (2013 est.)
  • Real Growth rate: 7.9% (2013 est.)
  • Income category: Lower middle income
  • Ease of doing business rank 2015: 70
  • Religion: Christian 71.2% and Muslim 17.6%
  • Internet users: 4,378,878 Internet users (Dec 31, 2013)
  • Internet penetration rate: 40 %
  • Mobile users: 29.53 million
  • Mobile penetration rate: 113.37%.
  • Social media: Facebook:. 1,630,420  (Dec 31/12)
  • Languages: English
  • Internet domain: .gh
  • Dialing code: +233
  • Currency: Ghana cedi  (GHS) 1USD=3.41 GHS

Top 10 Ghanian websites 

  1. Google.com.gh
  2. Ghanaweb.com
  3. Myjoyonline.com
  4. Peacefmonline.com
  5. Jobberman.com.gh 
  6. modernghana.com 
  7. citifmonline.com 
  8. Omgghana.com
  9. Allsports.com
  10. Safaribet.com

Top 10 websites in Ghana

  1. Facebook.com
  2. Yahoo.com
  3. Google.com.gh
  4. Google.com
  5. Live.com
  6. Youtube.com
  7. Msn.com
  8. Ghanaweb.com
  9. Wikipedia.com
  10. Bbc.co.uk

Top 5 Newspapers

  1. The Ghanaian Chronicle
  2. Daily Graphic
  3. Daily Guide
  4. The Ghanaian Times
  5. The Mirror

Top 5 TV stations

  1. Ghana Broadcasting Corporation (GBC)
  2. Metro TV
  3. TV3
  4. Viasat1
  5. TV Africa

Top 5 Radio Stations

  1. Ghana Broadcasting Corporation (GBC)
  2. Adom FM
  3. Peace FM
  4. Joy FM
  5. Choice FM

Top 5 magazines

  1. Ghana Magazine
  2. Tourism in Ghana
  3. Events Ghana Magazine
  4. Ghana Review International
  5. Glitz

All information on this page was collected on February 2015 and they are subject to change at any time. We update this information once every year.

Source: cia.gov, Ease of doing business report, internetworldstats.com, alexa.com and other local goverment sources